Structured Data to Improve Location Page Search Engine Optimization
Tuesday, November 6, 2018
11:30 AM - 11:55 AM
Location: Herberger 2, Lower Level
Structured data is a kind of markup that helps search engines more efficiently understand and process web content on your site, so it can be displayed more prominently in search engine results. Hear how Emory Healthcare applied structured data on primary care location pages, resulting in an increase in new users with more than 50% organically driven by Google.
Denise Davis, Senior Marketing Manager, Emory Healthcare