Drowning in Data: Finding Clarity in Your Digital Results
Tuesday, November 6, 2018
03:30 PM - 04:30 PM
Location: Rainmakers B/C, Lower Level
Maybe you've got Google Analytics, maybe spreadsheets of data from your call center and five different reports from five different vendors on your digital marketing results. You've got so much data you don’t know what's up or what's down, let alone what is and isn’t working. Learn how to gather all your data points and ensure they are tracking appropriately in Google Analytics. Discover ways to visualize data and ultimately turn it into actionable insights for you and your team.
Steve Eldridge, Web Editor, Rush University Medical Center
Kyle Brigham, Director, Client Relations, Marcel Digital