HCIC Logo 2019

Connect with Amazing People
in Healthcare and Digital Marketing

November 4-6, 2019
Orlando, FL

2019 Webinar Schedule

The Digital Healthcare Webinar Schedule for Hospitals and Health Systems Nationwide

Date/Time:
Thursday, May 30,  2019 -- 1-2 pm EDT
Title:

Online Scheduling the Piedmont Way: How Piedmont Got to 10K+ Online Appointments a Month

Description:
More than 2/3 of consumers would choose a provider based on the ability to book appointments online. Yet many health systems struggle to deliver the modern self-service scheduling experience today’s consumers expect. Join Katie Logan, VP of Experience at Piedmont Healthcare, to hear how the innovative health system has made online scheduling a reality and is now seeing over 3K appointments per week booked directly into their EHR.
 

Reserve your spot to learn:
• Piedmont’s approach to improving patient access enterprise-wide
• Strategies to make online scheduling a priority across the health system
• How to engage providers in the process & drive change management

Speakers:
Katie-Logan

Katie Logan
VP of Experience
Piedmont Healthcare

Dr.-Erin-Jospe

Dr. Erin Jospe
Chief Medical Officer & SVP of Account Management
Kyruus

Sonia-Singh

Sonia Singh
Senior Director
Provider Solutions, Avia


Sponsored by Kyruus

 

 Register Today!

 


 
Date/Time:
Wednesday, March 27,  2019 -- 1-2 pm EDT
Title:

An Accessibility Origin Story: How Baptist Health Enhances the Digital Experience for Healthcare Consumers with Disabilities

Description:

What happens when your mission-driven organization has a mission to address accessibility? Baptist Health’s Erik Helton shares his accessibility origin story. In just one year, he has given focus and purpose to digital accessibility for Baptist Health’s visitors and potential patients. Creating a new accessibility practice, in addition to everything else going on, could have been overwhelming to someone else. Learn from Erik how he continues to make digital accessibility a priority for Baptist Health. 

Over 60 million people in the United States self-identify as having a disability. Despite providers’ best attempts to be accessible, people with disabilities still face barriers to quality healthcare. These barriers often start from a person’s first interaction with a health provider’s digital properties. Web and mobile experiences are a critical part of the decision-making journey, and healthcare organizations have an opportunity to make their digital presence more accessible and inclusive to patients of all abilities.

Watch the Webinar!

 
Date/Time:
Thursday, February 28, 2019 -- 1-2 pm EDT
Title:

How to Implement Reputation Management Strategies at the Enterprise-level

Description:

A crucial challenge for any enterprise healthcare organization is managing its brand perception online. Without a robust reputation management strategy in place to address web optimization and patient reviews, hospitals lose the ability to effectively engage with its patients and struggle to grow as a result.

In this webinar, we’ll go over ways to implement reputation management strategies for enterprise healthcare organizations. You’ll receive best practices and recommendations from a Marketing Director at a large multi-specialty group in Southern Virginia, and learn how her team found success in implementing these strategies.


Watch the Webinar!