HCIC Logo 2019

Connect with Amazing People
in Healthcare and Digital Marketing

November 4-6, 2019
Orlando, FL

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Understanding What Matters to Patients: The Key to Personalized Medicine

Date: Tuesday, November 5, 2019
Time: 03:30 PM - 04:30 PM
Location: ChampionsGate, Lobby Level

Patient perspectives are valuable, but mostly unheard. In this session, hear how two different health systems found an innovative, reliable, scalable way to learn what matters to patients. Hear how they make it easy for patients to share ‘stories’ about themselves and their health. Learn how these organizations distill the information into meaningful, actionable insights to help individual providers and health organizations become more responsive, improve the experience and delivery of care and drive loyalty.

Michael Bennick, MD, Senior Advisor, Office of Experience, Yale New Haven Health
Gregory Makoul, CEO and Founder, PatientWisdom