HCIC Logo 2019

Connect with Amazing People
in Healthcare and Digital Marketing

November 4-6, 2019
Orlando, FL

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Leverage Machine Learning and Chatbots to Better Guide Patients and Avoid Missed Opportunities

Date: Monday, November 4, 2019
Time: 03:15 PM - 04:15 PM
Location: Royal Dublin, Lower Lobby Level

In this session, learn how Ochsner Health System uses Machine Learning to guide users to schedule appointments, match users with the right provider, find a location and more. Hear how the team used consumer surveys to identify common problems and then leveraged a chatbot and home voice devices to solve for them. The team will walk through a complete online user journey using data to determine bottlenecks and friction points and tapping into new technologies and services that can be scaled for the organization.

Paige Entwisle, Senior Digital Content Specialist, Online Reputation & UX 
Silas Owings, Web Developer, Ochsner Health System