HCIC Logo 2019

Connect with Amazing People
in Healthcare and Digital Marketing

November 4-6, 2019
Orlando, FL

Full Schedule

 

View Calendar

Where Do Your Physicians Get Their Information Online?

Date: Tuesday, November 5, 2019
Time: 01:45 PM - 02:10 PM

The AIM dataset tracks over 200k physicians across 800 medical websites to see what they have read in the last 24 hours. In this session, hear two quick case studies of major hospitals using this data to trigger email communications with their local physicians. These innovative hospitals are being more relevant, and helpful, to their professional community by being data-driven.

David Reim, Chief Product Officer, DMD